Three ways teams start.

Sponsor activations, game day items, and VIP programs. Each one turns physical merchandise into fan intelligence that didn't exist before.

Activation Type 1

Sponsor Activation

A sponsor signs a deal. They activate at your venue or through your merch program. Vonga embeds NFC in the physical item. Every fan tap is logged, timestamped, and attributed directly to that sponsor. At renewal time, they see exactly how many fans engaged, when, and where.

Sponsors who can show verified engagement data close renewals that sponsors without data lose.

Talk to us about sponsor activations

Activation Type 2

Game Day Item

Every season, teams distribute millions of dollars of merchandise. Jerseys. Hats. Giveaway towels. Bobbleheads. Every item walks out the door dark — zero data on who took it or whether they ever engaged. Vonga embeds NFC during normal production. Fans tap from home, from a watch party, from the next game. Each tap builds their profile.

Season Giveaway Jersey

Special edition jersey distributed at a signature game. NFC chip inside. Fans who tap join your database. Fans who tap repeatedly become your most engaged segment.

Bobblehead or Collectible

High-demand giveaway item with NFC embedded. Fans tap to unlock an exclusive story, stats, or content. You capture a fan identity from an item that was already going to leave the building.

Rally Towel or Promo Item

High-volume giveaway items that leave with every fan. NFC turns them into ongoing touchpoints. A fan who gets a towel in April and taps in September is still engaging with your brand.

Season Ticket Holder Merch

Merchandise distributed to season ticket holders contains NFC. Each tap builds a richer profile of your most loyal fans — the ones sponsors actually want to reach.

A real fan database built from physical behavior. Not estimated demographics. Actual fans.

Talk to us about game day items

Activation Type 3

VIP & Loyalty Program

Suite owners. Top corporate partners. Season ticket holders in your premium tier. These are your most valuable relationships. Vonga creates a physical credential — a custom NFC card — that functions as both access pass and data channel. Every tap unlocks an exclusive experience. Every interaction is logged.

Suite Owner Card

Custom metal or premium card for each suite. Taps unlock curated content, ordering, or exclusive access. You know exactly how often each suite owner is engaging with your brand.

Corporate Partner Program

NFC credentials for a sponsor's key stakeholders. They tap to access sponsor-specific content and experiences. You get engagement data that proves the partnership is active, not just a logo.

Season Ticket Holder Tiers

Different NFC credentials for different loyalty tiers. Each tier unlocks different content and experiences. You see engagement by tier — which fans are most active, which need re-engagement.

Multi-Event Credential

One card that works across a season. Fan taps at every event are tracked. By playoff time, you have a complete engagement record for your most loyal fans — a story sponsors want to pay for.

Premium physicality that matches the premium tier. Renewal conversations built on proof.

Talk to us about VIP programs

Tell us about your next activation.

Whether it's a single jersey night or a full season sponsor program — 15 minutes is enough to show you what the data looks like.

Book a 15-Min Call