A Data Flow,
Not a Supply Chain.
Vonga integrates with your existing merchandise supply chain and turns every physical item into a live fan data point. Five steps from embed to insight.
Vonga integrates with your existing merchandise supply chain and turns every physical item into a live fan data point. Five steps from embed to insight.
Think of it as an intelligence layer that sits on top of your existing merchandise program. Your supplier doesn't change. Your products look identical. But now every item is a data source.
You order NFC chips from Vonga. They ship pre-encoded and production-ready in whatever form factor your supplier uses — sew-in labels, hang tags, or heat-sealable patches. Your supplier embeds a Vonga NFC tag during their normal production run.
The item looks identical to what your supplier already makes. Same materials. Same design. Same quality. But now it has an intelligence layer — an encrypted, unique digital identity that connects to the Vonga platform.
No production re-tooling required. We've done this with teams whose suppliers include large national distributors and local printshops alike. The embed workflow adds roughly 10 seconds per item to existing production.
A fan holds their phone near the NFC-enabled product. Their phone reads the chip automatically — the same way contactless payments work. A browser page opens instantly. No app download. No username. No friction.
The fan doesn't know they're generating data. They just see content — whatever experience you've built for that item in the Vonga campaign builder. An exclusive video. An offer. A behind-the-scenes clip. A pregame poll. You control it entirely.
The Vonga Tap Experience Builder lets your marketing team control exactly what fans see without writing a line of code. Build different experiences for different items, different events, and different fan segments.
Update content instantly — push a new coach message, activate a game-day offer, or flip on a new campaign — all without touching the physical product. The chip stays the same. The experience updates.
Every tap creates or enriches a fan profile in your Vonga dashboard. Location, time, device type, engagement behavior, repeat taps, content preferences. No form fills required. The data builds from physical interaction, not opt-ins.
Progressive profiling means each tap adds a layer. A fan who taps a jersey at game 1 gets a basic profile. By game 10, you know their attendance patterns, content preferences, geographic location, and engagement frequency. The database grows with every season.
Sponsor portals are auto-generated from tap data. Share a link — your sponsor logs in and sees exactly what their activation delivered: verified engagement counts, fan demographics, engagement timeline, content interaction rates.
No more building decks with estimated impressions. No more defending reach numbers your sponsor doesn't believe. The data is live, verifiable, and tied to real fan behavior. Your partnerships director walks into the renewal meeting with evidence.
Vonga doesn't compete with your merchandise supplier. We integrate with them. The supplier handles the product. We handle the intelligence.
The perfect objection to hear from a prospect: "We already have a merch supplier." That means they have volume. Vonga plugs into that volume.
The tap experience is built for fans. The dashboard is built for your team.
No. It uses your phone's built-in NFC — the same technology behind Apple Pay and Google Pay. Fans just tap their phone near the product and a page opens automatically in their browser.
You don't need to. Vonga integrates with whoever you already work with. If you're buying jerseys from Fanatics or hats from New Era, we work with them directly. No supplier change required.
The NTAG 424 DNA chip survives 50+ wash cycles in normal laundry conditions. Garment-grade tags are heat-sealed and waterproof. It's the same standard used in luxury brand authentication.
No. The tap experience is friction-free. Data is collected through behavioral signals (what they tap, when, where, how often) rather than registration forms. Optional contact capture can be included in campaigns if you want it.
Yes — that's one of the platform's biggest advantages. Content is cloud-based. A jersey distributed in October can deliver new content in January. Update campaigns instantly without touching the physical product.
iPhone 7 and newer, plus Android 5.0+ devices with NFC enabled. That covers roughly 94% of smartphones in active use today. No setup required on the fan's end — it just works.
Each sponsor gets a branded portal link — they log in and see their activation's performance in real time. They can filter by date range, export data, and share the link internally. You control what data each sponsor sees.
Most teams are fully operational within 30 days of signing. That includes coordinating with your supplier on the chip embed workflow, building your first tap experiences in the campaign builder, and getting your dashboard configured. We walk you through every step.
We'll show you what your fan database looks like after one season of connected merch. Fan profiles, sponsor portals, campaign analytics — live, in 20 minutes.