Insights on sponsor ROI, fan engagement, and the future of sports marketing
Your team sold $2 million in merchandise last year. But the 40,000 fans who bought those items — where they live, what they care about, how often they wear your gear — that's the real story.
Global sports media rights hit $62 billion. But the revenue you can actually control? First-party fan data. Most teams have almost none.
Fans won't download another team app. App fatigue is real, and NFC-enabled gear gives you engagement without the download.
Most athletic programs are stuck in a measurement paradox: sponsors demand better ROI data, but traditional measurement methods can't deliver it. Here's what's actually broken—and how to fix it.
Let's show you how Vonga turns merchandise into measurable engagement.
Schedule a Demo