Vonga starts as a pilot and scales to an enterprise fan intelligence platform. Your fan database grows every season. Your data advantage compounds. The platform expands as you do — one tier, one sport, one season at a time.
Many point solutions work for a pilot but break when you need multi-sport, multi-venue, or multi-season scale. You end up rebuilding from scratch rather than growing from what you started.
Fan data that doesn't persist across seasons isn't an asset — it's a snapshot. A platform that resets each year means you're starting over every time instead of compounding your intelligence.
As organizations grow, they need fan data to flow into their ticketing systems, CRM, email platforms, and analytics stacks. Siloed platforms become a bottleneck, not an asset.
Start where you are. Grow as your program grows. Your data carries forward at every tier.
500 chips. One sport. Core dashboard. Sponsor portal. The pilot tier designed to generate real fan data with minimal commitment. See what physical fan engagement actually looks like in your program.
1,000 chips. Multiple sports. Five sponsor portals. Campaign management. A/B testing. The tier where Vonga becomes an active part of your partnerships and fan engagement strategy — not just a pilot.
2,500 chips. Full segmentation. Von AI. API access. Dedicated CSM. The tier where fan intelligence becomes embedded in how your organization makes decisions about fans, campaigns, and sponsors.
Unlimited scale. White-label option. Multi-team support. Custom CRM integrations. League-level rollup. The tier for organizations that have made fan intelligence a core organizational competency.
Every season's data makes the next season smarter. Fan profiles don't reset. Data advantages compound.
Fan profiles built in Season 1 carry into Season 2, Season 3, and beyond. Your most engaged fans accumulate tap histories that grow richer every time they interact with your merch. The database doesn't reset — it compounds.
What this means at scale: A fan in your database for three seasons has a behavioral profile that no new system could replicate. That history is a structural data advantage.
Compare fan engagement rates, content performance, and sponsor activation results across seasons. Know whether you're growing. Show sponsors year-over-year trends in their activation performance. Build internal cases for budget with multi-season data.
What this means at scale: Decisions backed by trend data, not single-season snapshots. Campaigns informed by what actually worked — not what you think worked.
Start with the dashboard. As your program grows, connect Vonga's fan data to your ticketing system (Archtics, Paciolan, SeatGeek), CRM, email platform, or custom analytics stack. Fan intelligence flows into the tools your team already uses.
What this means at scale: Fan data that's useful across your entire organization — not locked in one platform your marketing team checks separately.
Start with one sport. Add a second. Add a third. Fan profiles built from baseball merch can connect to the same fan's hockey engagement. One unified fan database across your entire athletic program or organization.
What this means at scale: Fan intelligence that reflects the full breadth of your fan relationships — not just one program's silo.
The shift toward first-party data isn't theoretical — it's already happening. Teams that build owned fan data assets now will have a structural advantage as third-party data continues to erode.
The first athletic department in your conference to build a fan intelligence database from physical merch will have audience data their competitors can't match. Physical fan engagement data is unique to who collected it first.
When the first team in a market can show sponsors verified engagement proof from physical activations, they set the new benchmark for what sponsors expect. Everyone else is still selling impressions.
Athletic programs that demonstrate forward-thinking fan technology signal a modern, well-resourced program. Gen Z recruits who've grown up with seamless digital experiences notice when organizations invest in fan intelligence.
Major donors want to fund programs with strategic vision. A fan intelligence platform with measurable outcomes — engagement rates, sponsor proof, fan database growth — is a compelling story at the major gift level.
The team that builds the richest fan database from physical touchpoints first will have the most personalized fan engagement capability. Fans who feel seen stay loyal. Loyalty drives every downstream revenue metric.
Fan data that informs decisions across ticketing, marketing, partnerships, and analytics gives leadership teams a strategic advantage over those still flying blind. Data-driven organizations make fewer expensive guesses.
Every season you wait is a season of fan data you don't have. A competitor who starts one season ahead of you has a structural data advantage that's hard to close. See the Vonga platform in 20 minutes.